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NIKE GERMANY

CHALLENGE

Get German girls involved with in football worlde

SOLUTION

Sport can be the gateway to overcome many challenges. We told Fatmire "Lira" Alush’s story of how she wasn’t allowed to play football for har parents when she joined the German national team. Resulting in an engaging campaign that transform into an ongoing movement and growing community

NIKE EHQ

CHALLENGE

Bring sports and joy together for the bad weather season

SOLUTION

Sometimes you draw from own life experiences. Merete Busk meet her husband at Wieden & Kennedy. And their morning jogs often turned into competitive obstacle races through Vondelpark. And it rains a lot in Amsterdam

NIKE OLYMPIC

CHALLENGE

Create a product campaign for the elite olympic collection

SOLUTION

Nike’s purpose is to improve the athletes performance, we integrated the products into the athletes because that is how they should feel like a natural fit for super hero athletes. The result was a bold statement campaign with insightful headlines based on performance, goals and dreams.  

NIKE NPL

CHALLENGE

Create an activation basketball campaign for Italy

SOLUTION

Instead of showing off moves we are hiding a team to create engagement to sign up for the NPL event.

CONCEPT

TUSSI FUSSI

CONCEPT

Bracelet design and production, road map of the Lira’s movement incl activation strategy

CAMPAIGN CONCEPT

Enjoy the weather

 

PRODUCED 

TVC produced at Wieden + Kennedy

CONCEPT

Go for gold 

PRODUCED

Cross channel global campaign and customer experience produced at Wieden + Kennedy Amsterdam

CONCEPT

Save your moves for NPL

PRODUCED

Social content communication elements

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